HCEA offers comprehensive branding solutions both in terms of greater brand awareness in your industry, and through hard deliverables that create a solid link between you and your audience. Companies need to know how to be found and how to find their audience though a message that is entices their customers to happily pay for their products and services. We understand that marketing and advertising is not the primary business of our customers. However, it is ours. We provide these services so that you have the freedom to continue to focus on your own area of expertize; the core elements of your business.
With any product or business, it is important to have a cohesive brand experience for your customers in terms of your online presence and printed collateral. Keeping your brand united will make your company or product instantly recognizable and build customer loyalty and familiarity, ultimately growing your business.
As a new company, you may need help in choosing a company name, logo, URL address and developing brand artifacts that will allow your audience to easily pick you out of the crowd or if you have an existing company or product, you may need help to "repackage" your offerings so that they are fresh and attractive.
Branding is not just strategy.
The real deliverables that come from effectively branding or re-branding so that it is individualized and easily distinguishable include company website solutions, social media websites, and intelligent support material such as press releases, white papers, articles, public relations materials, and blogs and the list goes on.
For successful marketing, branding or re-branding, advertising campaigns, web-content solutions, copy-writing, enhanced search engine marketing, social media optimization, market research, and public relations, the need for an expert in the industry who will ensure you have a functional, high-quality product at the end of the process that meets your desires and specifications is obvious.
- Website Development
- Website Design
- e-Commerce Solutions
- CMS: Content Management Solutions
- Social Media, Blogs
- Press Releases, White Papers, Articles, Newsletters
- Brochures, Catalogs, PPT, Templates
- Company Name, Logo, Signatures, Collateral
- Exhibition, Gifts
- Cohesive Brand Experience
- Internal Branding, External Branding